My name is Alexey Sibirsky. For over six years I've been cleaning rivers, beaches and forests, rescuing animals and restoring nature — and filming it for real. Together with my team, we've planted more than 543,000 trees across Russia and Kazakhstan.
Behind the blog stands an audience of 6 million people who don't just watch — they believe and follow. Advertising here isn't a line in a media plan. It's your brand standing next to real action.
Why advertising here works
Trust, not just reach. People have followed real action — not staged shots — for years. That trust carries over to whatever I recommend.
Global scale. 1.3 million followers on Russian-language Instagram and a multi-million English-speaking audience worldwide — one blog, two markets.
Meaning amplifies the brand. Your ad stands next to reforestation, river cleanups and animal rescue. That's an association you can't buy with a banner.
Ways to work together
We match the format to your goal — from a short mention to a brand that lives in the frame during real action
Reels
— a video integration: your product woven into the story, driving reach and engagement.
Posts
— a native in-feed post with a full story about your product and a direct call to action.
Stories
— a series of stories with a direct link or promo code and instant tap-through.
How It Works
Request
You submit a request — we discuss your product, goals and budget.
Format and meaning
We choose a format that works for you without breaking the audience's trust.
Publication and results
We release the content and share the reach and click-through stats..